RoCoco Luxe Boutique, New & Resale - Atascadero, California

E L.

What a special little shop right here in Atascadero! I had driven by countless times, but today, when my daughter needed an emergency dress for Winter Formal, we stopped in for the first time. The owner was so attentive to my daughter and took her time getting to know what she liked and didn’t like. There’s something for everyone here, so we really needed her expertise to find the right match. Once we found it (hallelujah!), the owner made sure it fit perfectly everywhere and that my daughter knew how to accessorize it. She even kept it overnight to steam it before the dance! This is the difference between buying online and shopping small and local. I’m so glad we stopped in today! Bonus, she has an adorable doodle to keep you company while shopping.🦮

Rebecca H.

Great store to find a variety of quality designer and vintage wear. Lane’e is gifted in her ability to provide suggestions and information about the materials, care and ways to combine and layer clothing. A great shopping experience!

Bella G.

This boutique is AMAZING. While I was at work, my boyfriend bought me a dress here for a wedding that was the next day. We told her our vision and she worked her magic. She was so kind and helpful to him and I got so many compliments on the dress all night. I felt like it was truly made for me. So happy with the service and dress.

Vicki E.

Fabulous unique quality finds, what a hidden gem! I was looking for a classic 'mother-of-groom' outfit and Lanee was amazing at zeroing in on my style. I left with an armload of some of the finest garments I have found in decades. Can't wait to get back and explore more corners in her shop :))

Siobhan M.

I visited Atascadero for a quick weekend with my mom and was insanely lucky to discover RoCoco Luxe! Lenee maintains a stunning corner store with unique pieces, both new and second-hand; each piece caught my attention in with a rainbow of patterns and countless materials & brands... I found it hard to leave. In addition to such an enticing atmosphere, Lenee herself ensured a fulfilling experience for my mom and I, doing her best to find pieces that suited our individual styles. My main search was for a scarf, and Lenee presented me with so many options!! We also scored some Lululemon shorts, a chic Neimen Marcus linen blouse, Banana Republic Purse, and like-new Jimmy Choo tote bag with authentication card!!
I'm so thankful for Lenee and the time she took in making us feel at home in her home and in Atescadero. She even went beyond to recommend her favorite spots in the area and meet us at the boutique on her day off. Thank you, Lenee!! Aloha from Hawai`i xoxo

Siobhan & Shirley

Dawn M.

It is so nice to have a womens clothing shop downtown Atascadero with affordable designer clothing. Lanee was very helpful finding my size and recommendations. She is always getting new inventory so I will be coming back back soon.

Sue C.

A delightful afternoon to ‘play’ in this shop. The owner, Lanée, helped us put together a whole outfit for a big event. My daughter joined in and we had a blast. Talent and passion are available here.

Laura P.

I had a wonderful experience at RoCoCo Luxe boutique, new and resale. I felt like I was in a high end boutique. The women that assisted me in trying on dresses were so helpful. There are many beautiful and unique clothing items. I was shopping for a dress for my grandson's wedding and found just what I wanted! It is a shop that I will continue to visit. "Thank you RoCoCo boutique"